Dr. Nethi Muralidhar, Managing Director of TSCAB, has more than three decades of experience in both policy and operations in the areas of cooperative banking and rural agricultural credit. He worked with the Andhra Pradesh State Cooperative Bank Ltd. for 12 years as the General Manager and CEO of District Cooperative Central Banks and was on deputation for 1 year as the state project director for the A.P. Rural Development Department (SERP), and 5 years as the Managing Director of TSCAB. He also worked for more than 3 years as the project manager for the APCOB-RABO BANK International Finance Corporation (IFC) funded Technical Cooperation Project.

Dr. Muralidhar worked closely with women SHGs and their Federations to execute microcredit and poverty alleviation programme as part of the Society for the Elimination of Rural Poverty (SERP) a flagship World Bank-funded project in India. He was responsible for handholding support and building capacity of the women entrepreneurs in rural areas. He also supported implementation of the Integrated Cooperative Development Project (ICDP) implemented by the National Cooperative Development Board, New Delhi, India.